Uses for headshots
You probably have a lot to say about a lot of things when you are working on your business. You have different audiences, different subjects, different media, different messages that you want to convey.
Here's a list of all the things that you may need business images for:
Uses for headshots
Email signatures
Articles
Blogs
Book jackets
Product promotion
CV
Website banners
About me
Newsletters adverts
Linked in profile
Facebook profile
Instagram profile
Business card
Book launch
Third party use – eg. Speaker announcements
Brochures
Job applications
Community and charity work
Reports or company literature
business cards
Press releases
In addition, You will probably want to show the different sides to your personality - the highly professional business woman, the warm, approachable leader, the philanthropist, the confident expert, the impartial adviser and the list goes on.
So it's pretty unlikely that just one or two photographs are going to be able to convey all of these things in all the different media. You will need a variety of poses, of backgrounds, of wardrobe and of expression to be able to really fulfil all these requirements, just like Jackie here. More to come on how a great portfolio of images will help you convey all your messages.